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The Course
Dive into the dynamic world of online entrepreneurship with The Ecom Hub, formerly known as The Elites Academy. This specialised program focuses on mastering Fulfillment by Amazon (FBA), guiding you step-by-step from beginner to savvy e-commerce business owner.
Designed for those who are serious about building a successful online business, The Ecom Hub equips you with the tools and strategies needed to source products, optimise listings, and harness Amazon’s powerful platform to reach a global audience. The course is structured to systematically build your knowledge and skills, with each module unveiling insider strategies for FBA success—whether it’s identifying profitable niches, perfecting your product listings, or mastering marketing techniques that drive real sales.
But this course isn’t just about theory. It’s a hands-on journey that prepares you for the real-world challenges of a competitive marketplace. You’ll learn how to analyse market trends, make data-driven decisions, and scale your business sustainably. With advanced tactics and actionable insights, students develop the acumen to navigate complex scenarios and adjust to the ever-changing world of e-commerce.
The Ecom Hub isn’t just about selling products; it’s about fostering an entrepreneurial mindset that will set you up for long-term success and financial freedom.
A glimpse inside our 10k Club.
Meet Anna.
Anna, 10K Club Member
Anna joined the Elites Academy in November 2020 and quickly broke the £10,000 mark within a short few months! She is now working on scaling her business to reach the 100K milestone, which she absolutely deserves with all the effort she has put in!
Meet Abraham
Abraham, 10K Club Member
"Absolutely buzzing to have received this and want to say a personal thank you to yourself for helping me get to this stage"
Meet Bina
Dylan worked with Bina extremely closely, as she lacked confidence when starting the training, having never done anything like this before. She was worried that she wouldn't be able to 'launch her own product' - wow was she wrong! Bina's first product was a huge success, generating her thousands of pounds in profit per month - passively!
What's included in your purchase?
Discover everything you’ll gain access to with your purchase, from comprehensive training modules to exclusive resources and personalised support. Here’s what you’ll get:
VIP Mentorship
Get direct access to me, Dylan, through our exclusive Discord App for one-on-one mentorship Monday to Friday. This VIP program offers personalised coaching designed to help you overcome obstacles, scale your business, and reach your e-commerce goals faster. With tailored advice and hands-on support, you'll have everything you need to accelerate your growth. Let's work together to unlock your full potential and make your business thrive!
Ecom Hub Course
Introducing The Ecom Hub—the ultimate Amazon FBA training for 2025. With over 150 video lectures across 15 in-depth modules, this course offers nearly double the content of other UK-based programs! Designed and led by Dylan, an expert with over 7 years of experience and over £400,000 in sales on Amazon UK, The Ecom Hub provides you with unlimited access to step-by-step tutorials filled with all the strategies and insights Dylan has personally used to succeed. Imagine having everything you need in one centralised location, guiding you through every phase of the process and ensuring you achieve the results you deserve.
Join Our Mastermind Community
Become part of an exclusive, high-level Mastermind Community within The Ecom Hub, where like-minded entrepreneurs come together to share ideas, solve challenges, and elevate their e-commerce businesses. Collaborate with a network of driven individuals and get direct access to expert insights, accountability, and support. Whether you’re scaling your Amazon business or launching a new venture, our community is here to help you stay motivated, inspired, and on track to hit your goals faster.
Curriculum
- Do NOT overlook this... (3:53)
- We Are NOT Launching A Product (6:54)
- Keywords and Customer Intent. (6:40)
- Creating Something Extraordinary (14:28)
- Your All In One Product Research Software (5:29)
- We're The MOST POWERFUL Research Tool In 2021 (18:38)
- Reverse Engineering The Process (16:52)
- How To Quickly Gather The Data You Need (8:50)
- Demographic Targetting (5:20)
- I Need Product Ideas - Guide (4:22)
- Barriers to entry (5:42)
- Budgetting (3:52)
- Understanding Amazon's Gated And Un-Gated Categories (6:37)
- Product Research Criteria - What To Look For (14:44)
- Interpreting Sales History And Its Impact (5:04)
- Research Secrets (1:43)
- Calculating Your Profit Margins CORRECTLY. (12:04)
- Advanced Product Check To Minimise Risk (9:17)
- Advanced Product Check To Minimise Risk (PT2) (12:10)
- ASIN Grabber (2:09)
- Understanding Restricted Products (1:43)
- Finding Products By Spying On Your Competitors (2:29)
- What Should I AVOID (4:46)
- Bundling Correctly (6:15)
- Amazon's dangerous goods policy (must see) (9:14)
- Leverage This Software To Track Interest (4:16)
- The 999 Cart Trick (3:14)
- Is Your Product The Right Product? (3:35)
- What Is A 'Perfect Product' (2:42)
- Sourcing in the UK (2:59)
- Sourcing from China (2:10)
- What Makes A Good Supplier? (9:13)
- Setting Up Your Alibaba Account (2:34)
- Finding And Contacting Suppliers (3:21)
- Supplier Contact Sheet (4:40)
- International Shipping (7:06)
- Striking The Best Deal (4:52)
- DDU & DDP Explained (3:55)
- DDU vs DDP Shipping Options (5:41)
- Air Or Sea Shipping (5:43)
- What is an Amazon listing (2:50)
- What Stage Should I Set Up My Listing (1:23)
- Setting Up Your Amazon Seller Account Correctly (7:46)
- Creating Your First Product Listing (Walkthrough) (11:11)
- Sending Inventory Into Amazon FBA (14:38)
- Hazmat (3:19)
- Exemption Sheets & SDS Sheets (6:05)
- Getting Un-Gated In ALL categories (7:26)
- Amazon Terms Of Service (8:30)
- Your Amazon Storefront (12:34)
- What Is Listing Optimisation? (2:44)
- What Does A BAD Listing Look Like (3:45)
- Example Of An Optimised Listing (1:53)
- Ranking Factors and Considerations (8:11)
- Keyword Research Tools & Techniques To SKYROCKET Sales (9:07)
- Writing A Product Description That Sells (2:54)
- Key Features & Details (5:21)
- Character Limits (3:16)
- Keyword Placement (2:49)
- Pricing Strategies (4:47)
- Increasing Sales Using RRP (Top Secret Trick) (3:47)
- Product Image Criteria & Sourcing (16:12)
- Verified And Unverified Product Reviews (5:13)
- Penetration Pricing (5:53)
- Amazon Rules and Regulations (TOS) (5:30)
- Hijackers - The solution (5:03)
- A+ Content (4:40)
- Increase Your Conversions (5:02)
- Increasing your Click Through Rate (CTR) (3:22)
- Introduction To The Elites PPC Pro Module (2:23)
- What Is Amazon PPC (7:06)
- Important Terminology Simplified (16:44)
- Amazon PPC Campaign Types (4:45)
- Match Types (16:14)
- You HAVE To Do This Before You Start Advertising. (7:34)
- The Correct PPC Campaign Structure (5:26)
- What Is Your PPC Goal (MUST WATCH) (8:52)
- Choosing The Correct Bidding Strategy (4:30)
- What Is The Right Starting Bid? (8:09)
- Portfolios To Keep Your Campaigns Organised (1:58)
- Introduction To Sponsored Product ADS (2:31)
- Automatic Campaigns (10:54)
- Exact Match Campaigns - Your Biggest Profit Drivers (7:43)
- INSANELY Profitable Exact Match Campaigns (3:43)
- Get High-Demand, Low Competition Keywords In Seconds With Helium 10 (8:10)
- The Most Profitable Keywords To Target (8:27)
- Broad And Phrase Match Campaigns (4:47)
- Actionable Steps - What To Do With This Information... (1:50)
- ASIN Targeting - DOMINATE Your Competition (7:13)
- Discover A List Of WEAK Competitors To DOMINATE With Helium 10
- Sponsored Brand Ads (12:36)
- PPC Optimisation (18:44)
- Giveaways (3:30)
- Reviews (2:04)
Your instructor
As a BSc Graduate with a robust PGCE certification, I, Dylan Reed, bring a unique blend of academic knowledge and practical teaching expertise. My journey in education is fueled by a deep passion for mentorship, especially in fostering the entrepreneurial spirit within my students. With a strong foundation in business principles and a keen interest in the dynamic world of Fulfillment by Amazon (FBA), I am fully equipped to guide aspiring FBA entrepreneurs through the complexities of e-commerce success.
In my role at The Ecom Hub, I am committed to more than just instruction—I’m dedicated to creating a learning experience that’s both insightful and personal. Drawing from my real-world experiences, I cultivate a resonant learning environment where innovation thrives, and every idea is valued. My ultimate goal is to empower each student with the skills, confidence, and insight necessary to excel in the ever-evolving world of FBA, transforming today’s learners into tomorrow’s industry leaders.
7 years of experience selling on Amazon
Multiple 6 figures generated through Amazon FBA
1,000+ members in the community

Comprehensive
A Deep Dive into Full-Spectrum FBA Mastery

Advanced
Elevating Your FBA Game to Elite Heights

Strategic
Winning Tactics for the FBA Power Seller